america's car museum wanted to refresh their ad campaign for 2020, so the marketing team developed this idea to highlight a selection of vehicles with unique stories. i felt that the design for this series needed to be something that really let the vehicles grab the viewers attention, so I used large portraits of the cars and set them against a neutral background so nothing would distract your eye. However, I still wanted to share the histories that make them even more interesting, so we came up with short, punchy "stories" for each of them that offer a taste of what makes them unique. scroll down to see a couple more examples from the series.

You may also like

Back to Top