I'm Kyle. I do design.
My mantra as a graphic artist is function then fashion. It's my play on the form follows function principle.
Too often I see advertisements or collateral that look great but leave me pondering the purpose of the piece. What is it trying to sell? Why should I pay attention to it?
I like to strip each project down to just the pertinent information, the core data that will portray the intended message, then build the aesthetic around that base.
This process assures that the final product is both effective and appealing.
Take a look around my site. You'll find a few examples of my work. I'm always adding new work, so be sure to check back often so you don't miss my latest and greatest!
If you like what you see and want to collaborate on a project contact me here.